Pay Per Click It Forward

I really believe that my father's company could greatly benefit from an effective pay per click advertisement campaign. My father's collectible items could be of interest to people all over the world.

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Filed under: Howell, MI | John Morris | Old Homestead Records

Perhaps you recognize my reference to a movie that came out a few years ago called "Pay It Forward."  The basic premise of the movie was that a young boy was given an assignment at school to think of a way that he could make the world a better place.  The boy, played by Haley Joel Osment, decided that he was going to make a difference by doing three good deeds for someone.  Instead of expecting the receiver to pay him back, the receiver would "pay it forward" by doing good deeds for a new recipient.

The reason I bring the movie up is I have decided to use my newly developed pay per click skills to help someone who means a great deal to me, my father.  My father, John Morris, is a small business owner in Howell, Michigan.  Like many small business owners, the economy has taken it's toll on his profitability and he is going to have to make some adjustments. 

My father's company is called Old Homestead Records.  He has a store in Howell where he sells bluegrass, old-time country, and gospel cds.  My father also collects and sells vintage 78's, Vinyl LPs, and 45 albums.  The majority of my father's customers are local.  He also has some out-of-state customers and a few overseas customers. 

I really believe that my father's company could greatly benefit from an effective pay per click advertisement campaign.  My father's collectible items could be of interest to people all over the world.  Since dad is an avid Amazon shopper and internet browser, he is excited about the prospect of advertising online.   So we have decided that the our first step will be making the website user-friendly and creating high quality landing pages.  This project is going to be what you might call a labor of love.  Wish me luck.  I will keep you posted as the project progresses.