Tim Daley: Building a Scalable Business

It is very obvious that Tim Daley and the personnel at CrimeCog are very knowledgeable and prepared. This company has found a way to assist our law enforcement agencies in creating a safer place to live with more structure and organization. The computer system that this company has created allows the information that is useful and needed by law enforcement to be shared between the different levels. It can also manage important details that can save a live, solve a crime, or prevent a crime as well. What I noticed about this company is that they plan for the future. This system is something that has been extensively planned and tested. The questions that the interviewer was asking and the answers that Tim Daley was able to give showed that they have thought out every angle of this program from gaining market share, ethical practices, reactions from their target market, effective selling, technological drawbacks, and I'm sure much more. The fact that they plan to by out the smaller businesses that currently supply the systems shows that they care enough to not just put the others under and leave them in bankruptcy. Will the smaller companies take this with grace? Or will they view this gesture as arrogance? They are creating a profitable way for the other businesses to walk away. They know the common reactions and personalities of the people they need to sell their product to. The idea of educating retired police and gaining their trust is a great way to get the word of their product out. They are also aware that this is a possible draw back though because the older, retired police force may not be able to understand the software and the technology it involves. They know that this may be a set back of people not understanding the technology but accept that it is common with the people who did not grow around the rising technology, but their program is easy enough for anyone to operate. I am impressed by the knowledge of this business. If only more entrepreneurs could take lessons from them about planning. I believe this would create longer lasting and more profitable businesses, creating better services and products for the consumers.