Wagner Design started as a print shop but realized in the late 1990's that the web would displace a large part of its print business. Kathy Roeser's arrival at Wagner design helped seal the transition from print to web.
As described in our last segment on Wagner Design Associates, the firm started as a print design shop. However, by the late 1990's, it was clear that the web would play a more significant role, at least partially displacing print, so Jill Wagner began the move toward the web. Some highlights from this segment:
- Shortly after the start of the current decade, Jill approached Kathy Roeser because she felt she needed more web expertise.
- Much like Carrie Hensel at Inner Circle Media, Kathy had become a self-taught web guru with a grounding in design and she was actively engaged in teaching others.
- Kathy's design background also fit well with the culture of Wagner Design, smoothing the firm's transition from print to web.
- Wagner Design Associates now does about 50/50 print and web work.